Our Impact

Since 2014 the Rose Vouchers for Fruit & Veg Project has supported over 10,500 families to access fresh fruit and veg in their community.


The Rose Vouchers for Fruit & Veg Project helps families on low incomes to buy fresh fruit and vegetables and supports them to give their children the healthiest possible start.

We currently run the Rose Vouchers Project in eight areas around the UK, from London to Glasgow.

We’re partnered with 73 children’s centres, family centres and community organisations around the UK to distribute Rose Vouchers to families on low incomes.

We work with 60 market traders and greengrocers, plus a mobile fruit veg van, who are committed to accepting Rose Vouchers for families to spend on the fresh fruit and veg of their choice.

We are a growing team, with 14 members of staff and a board of trustees, all working to give families the means to buy fruit and veg and provide a healthy diet for their children.


Evaluation reports:


Southwark Rose Vouchers for Fruit & Veg Project Report 2024:


Southwark Family Evaluation Report 2023:

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Alexandra Rose Charity is a charity registered in England and Wales (211535) and a Scottish Charitable Incorporated Organisation SC052479.
© Alexandra Rose Charity 2024. All Rights Reserved.