Foodbank in White City joins the Rose Vouchers for Fruit & Veg Project

[Photo credit: The Hub]

The Rose Vouchers for Fruit & Veg Project has expanded to a local foodbank in White City, supporting families on low-incomes to access fresh fruit and veg locally.

Rose Vouchers are now available to be collected and spent by families at the Hammersmith & Fulham Foodbank based at The Hub @ 75 in White City. Families can collect their vouchers biweekly from The Hub and pick up a bespoke recipe that includes a variety of fresh produce.

The Rose Vouchers for Fruit & Veg Project launched in Hammersmith & Fulham in 2017. Families with young children under five years old collect their vouchers weekly or biweekly and spend them at their local market or greengrocer on the fruit and veg of their choice. Over the last five years, 748 families in Hammersmith & Fulham have received Rose Vouchers, with £134,788 worth of Rose Vouchers spent on fruit and veg to date.

The Hammersmith & Fulham foodbank is in an ideal location for the Rose Vouchers Project, situated very close to Shepherds Bush Market, where Rose Vouchers can also be spent with several market traders. One Rose Voucher is worth £1 and can be spent on any fruit and veg of the family’s choice.

“Being part of the Rose Voucher’s for Fruit and Veg Project is perfect for us, we are passionate about helping local residents who are going hungry. Giving local people access to fresh fruit and veg is really important but we want to support our local traders and keep that spending in the local community. This project ticks all those boxes.

Phil Storey, Chief Executive, Hammersmith & Fulham Foodbank

“We decided to approach the Hammersmith & Fulham Foodbank due to the range of wrap-around services they offer. As well as food collections, the foodbank also acts as a hub where people can access a variety of different support services, from information about local cooking sessions, to financial and housing advice. It is therefore the ideal place to pilot our first foodbank distribution centre.”

Hannah Dakin

Operations Project Manager, Alexandra Rose Charity

For more information about Rose Vouchers and the services at the Hammersmith & Fulham Foodbank, please visit: |
The Hub @ 75, 75 Bloemfontein Road, London, W12 7DA