Media Centre

Resources are available on this page for journalists to find out information about Alexandra Rose Charity. The latest news about our Rose Vouchers for Fruit & Veg project can be found here.

Founded by Queen Alexandra in 1912, Alexandra Rose Charity has a long history of supporting people experiencing poverty in the UK. Our mission is to give families on low incomes access to fresh fruit & vegetables in their local communities.

The Rose Vouchers for Fruit & Veg Project helps families on low incomes to buy fresh fruit and vegetables. The vouchers are worth £4 per child, (or £6 if the child is under one year of age). The vouchers are redeemed at registered local street markets, independent greengrocers and community food projects. This means that the project not only helps young families but also supports local markets, maintaining their position as sources of healthy, low-cost food.


What does Alexandra Rose Charity do?

Alexandra Rose Charity runs the Rose Vouchers for Fruit & Veg Project which gives families weekly vouchers that are spent on fruit and vegetables at local participating markets and greengrocers. For more information please visit our How it Works page.

Where are Rose Vouchers available?

Rose Vouchers are currently available in eight locations around the UK; including the London boroughs of Hackney, Hammersmith & Fulham, Lambeth, Southwark and Tower Hamlets, and areas of Barnsley, Liverpool and Glasgow. For more information, please visit our Where we Work page.

What is the main aim of Alexandra Rose Charity?

Our vision is for everyone to have access to healthy and affordable food. Our mission is to give families access to fresh fruit & vegetables in their communities. 

Are case studies and images available?

Please contact us to discuss your needs if you require a case study and any images to include in your story.

Press features

We are delighted that our Rose Vouchers for Fruit & Veg project has received widespread coverage in the media. A selection of features are included below:

For further information please contact our Stories and Content Lead or call 01252 726171 or use the contact form below.

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Alexandra Rose Charity is a charity registered in England and Wales (211535) and a Scottish Charitable Incorporated Organisation SC052479.
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